Collectibles · OEM / ODM
Labubu-style designer toys — manufactured for your brand
What separates a collectible line from a pile of figures is the second series. The first one sells on novelty; the second has to match it, in colour, in proportion and in feel, across a different production run months later. That is why we talk about tolerances before we talk about design — a shop that cannot hold a colour will not hold a collector.
Who usually comes to us
Collectible and blind-box brands
Series with secrets, display ratios and a second run that has to look like the first.
IP holders and licensors
Licensed characters produced against a style guide, with artwork approval rounds scheduled rather than improvised.
Fashion and lifestyle brands
A branded charm or figure as a merchandising play — small, giftable, on-brand.
Retail chains and distributors
Volume lines for shelf space, with packaging and display ready for your planogram.
Where a collectible line is won or lost
Colour, measured not eyeballed
Every colour gets a Pantone target and an agreed ΔE limit, checked with a spectrophotometer per batch. Verbal approval of a sample is how series two arrives in the wrong purple.
Tool maintenance is part of the price
Steel tooling wears. A shop that quotes the cheapest tool and no maintenance schedule delivers a sharp first run and a soft fifth one.
Secret editions that stay secret
Packing ratios, mixed cartons and a factory-side information barrier — an open secret is not a chase item.
Attachment hardware tested
For charms and keychains the hardware is the failure point: pull force, salt spray and a daily-carry cycle. A charm that drops off ends the brand relationship.
Directions to start from
Forest Wolf Cub · NFC
NFC play: dress-up themes, bump-to-befriend, board games
- 4G + Wi-Fi + BLE
- OTA updates
- NFC dress-up & befriend
- Touch interaction
Collectors, kids & board-game players
AI Talking Plush Toy
A soft friend that truly talks back
- LLM conversation
- OTA updates
- Offline wake word
- Far-field mic
Kids 3–10
Two ways to develop with us
Your design, our tooling
Send the 3D or the physical sculpt; we quote tooling, colour and packaging, then run a pre-production sample for approval.
Best for: The standard path for a new series.
Existing figure, new series
Reuse tooling for a repaint or variant series — the cheapest way to extend a line that already sells.
Best for: Best margin per unit.
Collectible with electronics
Light, sound or a small sensor inside the figure or charm — an interactive layer that still ships at a collectible price point.
Best for: For a line that needs a reason to be new.
Platforms
Bring the AI stack your market needs
Our firmware is decoupled from any single provider. Depending on where you sell, your data-residency rules and your budget, we connect the device to the right LLM, speech and IoT cloud. These are the kinds of services we have integrated.
For China
- Baidu AI Cloud Solution sales partner Cloud AI and voice services
- Mainstream Chinese LLMs Several to choose from, per project
- Speech recognition & synthesis Major speech engines
- IoT provisioning & branded app Device setup and app under your brand
- Audio / video storage & delivery Audio / video cloud for content
For global markets
- Leading overseas LLMs Chosen per market and language
- Realtime voice dialogue Realtime voice models
- Neural speech synthesis Speech recognition and natural voices
- Device connectivity & fleet management Connect and manage devices at scale
- EU / US data hosting Data kept in the region you sell in
Questions buyers ask
Are you affiliated with Labubu or Pop Mart?
No. We are not affiliated with, endorsed by or a supplier to Labubu or Pop Mart. We manufacture collectibles for other brands and do not reproduce protected character designs, sculpts or trade dress.
Can you produce blind-box ratios and secrets?
Yes — regular and secret ratios, mixed cartons and a factory-side information barrier. Tell us the ratio structure and the packing plan; the secrecy around which carton holds the secret is a process we set up with you.
Vinyl, PVC or plush — which should we use?
Vinyl and PVC hold sculpted detail and read as collectible; plush reads as soft and giftable and survives being carried. Many lines use both — a sculpted figure for display and a plush charm for the bag. We will tell you which one your design suits rather than quoting both.
What is the minimum for a first series?
It is driven by the tooling, not by a fixed number — a four-figure series with new tools is a different order from a repaint variant. Send the design count and the channel, and we will quote tooling, unit cost and quantity together.
Tell us what you want to build
The category, your market, a quantity and whether an IP is involved is plenty for a first answer. Samples available; proven products are available as OEM, custom ones as ODM. Development and sample arrangements are agreed together once we understand the project.
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